Marketing Mistake #6: You expect the prospect to do too much work
Let’s get this clear once and for all. It is your business. It is your life. It is your future. You have yours and I have mine. Others have theirs. And very seldom do the twains meet.
If you want to do or accomplish something, (anything), it is entirely up to you. If you want to speak to me, and you call me and leave a message, it is not my responsibility to call you back. You wanted to talk to me, remember? You must keep on calling until you accomplish your goal.
Don’t expect me to care about you or your problems. I have enough of my own thank you very much.
If you want to succeed in this or any other business, decide what it is that YOU must do ……and then do it.